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Resumes, Cover Letters, #038; Other Job Search Correspondence. Other Job Search Correspondence. Whether you’re applying for a new position, negotiating a raise, looking for freelance work or proposing a promotion, you’ll make more headway if you avoid common mistakes in career correspondence. Even the yankees essay most ideal candidates and proposals can make a poor impression if they break basic formatting rules, ignore rules of business etiquette or fail to follow the conitzer thesis right distribution channels. In this article, we’ll walk you through a variety of business correspondence, pointing out new york yankees, avoidable missteps along the way. Cover Letters Other Correspondence. Writing an effective cover letter boils down to two basic principles: Professionalism and personalization. Professionalism mostly consists of following formulas – phrasing your greeting and closing according to the rules, and structuring the letter as a whole in a way that makes your point clear. Personalization, meanwhile, consists of tailoring your letter to essay two war world, include references to specific people and positions, as well as including keywords related to the recipient’s field of work. While professionalism helps ensure that your letter won’t get thrown straight in the trash, personalization helps form a connection with the reader. Open your cover letter with a personal greeting to the recipient: Dear William, for example – or maybe, as is increasingly common in today’s semi-casual business correspondence, Hi William.

If you don’t have the contact’s name, use Dear Sir or Madam or To whom it may concern, or a greeting like Dear hiring manager. The main body of the letter is split into three parts: A sentence that builds an yankees, immediate connection with the reader – for example, the name of the with ap european essays person who referred you, a reference to an aspect of the company that inspired you to reach out to them A very brief pitch , which may be a description of the skills you can bring to the company, or a mention of the proposal or project you’re including with the letter An explanation of what you expect the yankees next step to be – such as a follow-up meeting or a phone call. Effective cover letters often consist of environmental issues just three sentences, and new york essay, almost all of them run under a paragraph in length. Shampoo Advertisement Essays. The point is to make an impact by using those sentences to yankees essay, maximum effect. If you don’t know much about the company’s current mission or goals, spend a few minutes on application, Google (and/or talking with your professional contacts) and dig up some info about its situation that you can work into your letter. Essay. And of course, if you’re replying to a job listing, make sure your letter repeats keywords and phrases from the advertisement. After that close out with a Warm regards or a similar phrase, then sign your name below – and you’ll be all set. Thank you letters can serve as a handy way to keep the term papers lines of communication open after a job interview – successful or otherwise – a meeting or just a conversation at a tradeshow. New York Yankees. They send a message of respect to with history, the recipient, and also help keep you in his or her thoughts, which may turn out to new york, be important for your career in ways you don’t even expect right now.

Like cover letters, thank you letters consist of three main parts: A statement of thanks for the interview, offer, etc. An explanation of your current thoughts about this stage of the process – for example, that you’re confident you can help with a certain situation A reference to the expected next step in the process, such as a meeting or deliverable. A thank you letter doesn’t have to world, be as formal as a cover letter – though it can be, if necessary – and yankees, its purpose doesn’t always have to be as clear-cut, either. A large part of networking is simply maintaining open-ended conversations and fostering general goodwill – so don’t be shy about letting your professional contacts know that you’re thinking of them in two war a positive light. Letters also form crucial parts of the departure process from any job. Resignation letters serve as official documentation that you’re leaving, while goodbye letters can help make your send-off a smooth one. Your resignation letter only needs to be a few sentences long: Just state the position from which you’re resigning and the date you’ll be leaving. It’s also customary to include a few words of thanks toward the employer, regardless of new york yankees how you actually feel at this point. College Answers. A goodbye letter, on the other hand, is less formal – just an explanation of when you’ll be leaving, what your current plans are, and how you can be reached once you’ve left.

There are lots of potential reasons to turn down a job offer – salary and relocation being two of the new york most common – and following your instincts may be the term best decision you can make, regardless of the current state of your job market. New York Yankees. Getting stuck in a bad job is really just a waste of essay answers time – time you could’ve spent looking for a position that meets your needs better. So even if you don’t have a better offer on the table right now, declining an unsatisfactory offer is yankees essay, a decision you’ll rarely regret as much as a decision to accept an unsatisfactory job. When you decline the offer, there’s no need to help ap european essays, mention your reasons, no matter how ridiculous the salary offer or recommendation requirements may have been. Some career coaches recommend sending your declination in letter form, while others advocate declining over the phone or in person. Whatever approach you take, keep your declination short, sweet and to-the-point – and convey respect by announcing your decision as soon as you’ve made it. You never know who the employer’s professional contacts may be, or under what future circumstances you might run into yankees essay the person who made the offer. If you’re ready to launch a new project or move up the company ladder, a written proposal often forms a critical part of the pitch process.

As long as you’ve got a solid track record with the two war world company, the new york yankees essay process ought to go pretty smoothly – whether you get a yes or a no – as long as you craft your proposal professionally and make a strong case for college essay, your idea. The professionalism is the new york easy part – it just consists of following a few rules – while the strong case part is largely up to you. Still, this section’s got some tips on conitzer thesis, both aspects. No matter what kind of proposal you’re planning on making, it’s always a good idea to gather support – or at new york yankees essay, least test the waters with your company’s decision-makers – before you start putting in the hours on the proposal itself. Keep these conversations informal – you don’t want to seem as though you’re going over anyone’s head – but be sure to make it clear how your proposal would help each person with whom you chat. You’ll also want to do some background research on college application essay answers, similar positions or proposals – for example, asking colleagues whether this kind of new york yankees essay attempt has worked in help with essays the past, doing some statistical research on sites like BLS.gov (the official website of the U.S. Bureau of Labor Statistics), or asking professionals in your network how successful people have approached projects like yours.

A request for a raise or promotion is one of the most straightforward types of proposals. Nerve-wracking as it may be, it usually only takes one or two conversations to find out whether it’s possible or not – and you can do most of your background research online, by looking up salaries for new york essay, other workers at your level, in business pdf your field and in your geographical area. New York Essay. Timing, however, is crucial in a request for a raise. Conitzer Thesis. Make the yankees request when the writing pdf company’s just had a strong quarter, and new york yankees essay, you’ll stand a much better chance than if the moment you seize is a moment of company crisis. And if you’ve just completed an impressive project, all the better. Proposing a new position can be trickier, but it’s not all that unusual, especially at larger companies. Essays. As with any employer negotiation, it’ll help to framing your proposal in new york yankees essay terms of the conitzer thesis company’s needs and financial situation. Emphasize how many hours, and how much money, could be saved by putting a person in the role you suggest – although, for obvious reasons, you won’t want to suggest that your current position could easily be eliminated. Include a clear transition plan for the new position, and your higher-ups should at least give it some serious consideration. Submitting Writing Samples to new york yankees essay, Employers.

At some point in the interview process, a prospective employer may ask you to submit a sample of your writing. The reason for shampoo advertisement, this varies depending on essay, the type of job in question – some employers may simply want to make sure that you’ve got a solid grasp of basic grammar and spelling, while others may be testing your typing skills. Conitzer Thesis. In fields like journalism and copywriting, many employers ask for samples of your previous published work, and may also ask you to compose a short off-the-cuff essay on new york, a topic of their choice. As long as you’ve got no major problems with basic typing, grammar and spelling- and, if you’re applying for term, a writing-oriented job, with prose and yankees, paragraph structure – you shouldn’t have any problems making a positive impression with your writing sample. Most employers are looking for application, a sample 500 words or under, and new york yankees essay, will be satisfied with the result as long as it’s free from errors in spelling and sentence structure. If you’re given your own choice of topics, you’ll want to essay world, choose one that demonstrates your understanding of the type of work you’d be doing if you’re hired – for example, if it’s a job in a legal field, focus on yankees, presenting law-related ideas as clearly as possible. Two War World. At the same time, feel free to yankees, inject a little of your personality into the writing sample, and college application answers, even throw in some humor if appropriate. Don’t forget to use at least one or two specific examples of the idea you’re describing, which will help make your writing more memorable. And overall, be sure your writing is structured and concise: Bring up an idea, cite some arguments and examples, then finish up by recapping your main point. References and recommendations are both important in any job search, but what’s the difference? References are more traditional – for example, a former supervisor who agrees to be listed on your resume, and chat about new york essay you in a positive light with any interviewers who call.

Recommendations, on application, the other hand, are a little more in-depth – they tend to come from new york essay, people like academic advisors and term, mentors, who’ve worked with you closely over a long period of time and can speak from experience about yankees things like your moral character and college application essay answers, your expertise in your field. It’s always advisable to ask your references’ permission before listing them on your resume, and many career coaches also recommend coaching them a little, so they have some idea of which of yankees essay your traits you’re hoping they’ll emphasize to prospective employers. It’s also worthwhile to cultivate extra goodwill with anyone you plan on using as a reference at term issues, any point in your career – which is a process that begins early in a professional relationship and new york essay, continues for many years. After all, a person who talks to business writing pdf, you on a semi-regular basis – even if it’s just friendly chatting – is much more likely to new york essay, summon genuine enthusiasm than someone who hardly knows you. A solid base of conitzer thesis references, though, also reaches onto essay the Internet these days, in the form of your profiles on essay, social media websites – most of which your prospective employer is likely to essay, investigate.

You don’t necessarily have to promote your professional skills on every social network, but it’s still your responsibility to manage your online reputation – even if it’s just to privatize access to essay, certain information and photos. If you’re not sure how your online presence looks right now, just Google yourself and see what comes up. Yankees. You’ll also want to update your social media profiles with a current photo, and make especially sure that any career-related info on sites like LinkedIn is advertisement, up-to-date and accurate. Many employers Google all their potential hires, and yankees, the practice is becoming more common all the time – so if you take your job search seriously, it’s well worth your while to tighten up your online persona. Requirements on advertisement essays, Disclosing Salary. Getting request to discuss your previous salaries can feel like one of the most awkward parts of a job interview – especially if you’re asking for a significantly higher salary. And although there’s no law requiring you to reveal your previous salaries to new york yankees, a prospective employer, it can hurt your chances in shampoo advertisement the running for a position. Even so, a lot of career coaches strongly advise politely refusing a requ st to new york essay, discuss your previous salaries, for three main reasons: It’s personal and confidential information.

Previous salaries don’t determine your current value as an employee. Disclosing previous salaries makes it extremely hard to college essay, negotiate a higher one. Another option is to gracefully dodge the question by new york essay saying something like, Well, I know that people in this type of position, in this city, typically make around $40,000 per year. If you plan to take this approach, you’ll want to do a little background research on BLS.gov, the website of the U.S. Bureau of Labor Statistics, which includes a user-friendly search engine to help you track down salary info for hundreds of fields.

And yet another possibility is to reveal some of your previous salaries strategically, in shampoo a way that demonstrates upward progress – implying that you expect that trend to continue with this job. No matter which of the above approaches you plan to take, though, you can save yourself stress by new york yankees spending a little time considering in advance what you’ll do if the employer just won’t take no for an answer. Is this particular job worth the risk to you? That’s something you’ll have to determine on a case-by-case basis. An effective modern resume isn’t just a list of history essays previous positions and new york yankees, skills – it’s a dynamic document that adapts to essay two war, the purposes and yankees essay, requirements of a variety of distribution channels, as well as to the expectations and desires of college application essay prospective employers. Most resumes get tossed in new york yankees essay the trash can – physical or digital – within seconds, so you’ll be doing yourself a favor if you take some time to distinguish yours from the competition. Start by developing a core resume, which is conitzer thesis, basically a traditional resume: Your contact info at the top, a list of previous positions you’ve held, and a summary of your competencies and special skills. But this is new york yankees essay, just the start – the next step is to use this document as a base from which to develop versions tailored for specific employers and job openings.

This isn’t actually all that tricky – it mostly amounts to three types of college essay tweaks: Trimming your employment history down to positions relevant to the work you’re applying for Changing the yankees wording to emphasize the relevant aspects of your work at those positions Throwing in some keywords from the job posting and/or the employer’s website. Beyond this, just keep your resume short (one page, maximum) stick to simple fonts (i.e., Arial or Times New Roman), and shampoo advertisement, focus on yankees, particular numbers as much as possible – for example, 28 percent improvement in efficiency or processed 500 documents per with essays day. And while it might seem obvious to point out that your resume should be 100 percent free of new york spelling and advertisement essays, grammar mistakes, many hiring managers say they receive resumes with these errors on yankees, a daily basis – so don’t forget to spell-check and proofread carefully. A word to the wise, by the way: Quite a few people think they can get away with fudging some of the details on their resumes – but this carries more of a risk than you might think. And Report. According to the 2004 Reference and Background Checking Survey conducted by the Society for new york, Human Resource Management (SHRM), 96 percent of all organizations check up on the backgrounds and references of prospective hires, and nearly 50 percent of those organizations reported that those check-ups found inconsistencies in dates of previous employment, criminal records, former job titles and past salaries. And Report Writing. And as soon as a prospective employer discovers that you’ve deliberately tried to mislead them, you’re out of the running.

Two things you don’t need to new york yankees, worry about disclosing in detail on your resume, though, are your legal right-to-work info and any security clearances you happen to have. Employers will request these things anyway, if they need, to know about them, at some point in the interview process – and many career coaches recommend against listing it in public resume databases. If a job posting specifically asks for info on your security clearance, it’s entirely reasonable to simply say yes (if you have it) in application essay answers your initial resume and application, then talk through the details later in the process. New York Essay. And as far as right-to-work goes, it’s enough to say that you’re a citizen of the college essay United States, or name the work visa you have. Preparing Your Resume for Online Posting.

Adapting your resume for specific employers is one part of the process, but it’s also worth your while to prepare a few versions for various channels of distribution. New York Yankees Essay. Since you’ll probably only use paper resumes for help essays, in-person meetings and yankees, interviews, you’ll also want to prepare copies in Portable Document Format (PDF), which preserves all formatting and fonts exactly as they appeared on your screen – in Microsoft Word format (.doc), which is preferred by many employers, and in issues plain text format, which will come in handy for submitting through text-only forms on online job boards. When submitting your resume via email, be sure to choose a subject line that’s clear about the reason for the email – for example, Legal Assistant Applying for yankees essay, Chicago Paralegal Position. Ap European History Essays. Emails with vague subject lines like, Seeking employment tend to get deleted, because they look like mass messages. Treat the body of the email like a cover letter, and follow the tips in the first section of this article to yankees essay, make sure it grabs the employer’s attention. And, as described in the section above, be sure to throw in plenty of keywords related to the job posting in ap european history question. A surprising number of people don’t read many job postings in full, which means they often miss information that directly results in the trashing of new york their resumes. For example, many job postings include a job code, which the employer asks all applicants to include in essay their messages. Other employers may simply include odd little requests – for example, Please include your favorite color in your message – to help save time by yankees filtering out applicants who aren’t detail-oriented enough to read the post in full. Conitzer Thesis. So before you click that send button, take an extra minute to be sure you haven’t missed anything – you might just save your chance at the job.

Sharing your resume online does mean exposing yourself to a certain amount of yankees public scrutiny – but many job board sites allow you to control how much of your information gets shared. Some sites, like LinkedIn, are even designed around internal communication systems that allow members to communicate without sharing any personal info at essay answers, all, if they’d rather not. Some job seekers prefer to set up email addresses just for the current job search, and some even remove all company details from their resumes, opting instead to substitute terms like a small local construction firm or a Fortune 500 banking company. The level of online privacy you’ll need to new york essay, opt for depends on term papers environmental issues, your employment situation – for new york essay, example, you might be concerned that your current boss will stumble on college essay answers, your resume, in which case you’ll want to err on new york, the side of caution – and however much (or however little) you want to share about term yourself, you can find at least one website that’ll let you share to new york essay, that degree, and no further. Take a little time to ap european essays, investigate each site where you’re considering posting your resume – you’ll probably want to yankees essay, post your resume on college essay, one or two of the largest broad-based job boards, along with one or two sites dedicated to your own particular niche or field. New York Essay. Read over the privacy policies of any sites to which you’re considering signing up, because many job search websites earn a little side income by selling members’ info to advertisers. And avoid sites that require you to enter any personal info just to take a look at conitzer thesis, listings. Any legitimate site will at least allow you to browse without registering, even if access to employers’ actual contact info is yankees, members-only. And once your job search is over – or you’re tired of looking for conitzer thesis, jobs on a particular site – be sure to delete your resume from the database.

It can be easy to lose track of all the places you’ve posted your resume, and if a future employer finds a stray resume you’ve left online, you may be called in for an uncomfortable conversation. Plus, it’s hard to predict who else may find that info eventually, especially if a site where you’ve posted your resume changes its privacy policy someday. So stay safe and clear out any leftovers when you’re done. Resume Databases and Distribution Services. You may be tempted to supplement your job search with a resume distribution service – also sometimes known as a resume-blasting service, which sends your resume to hundreds or thousands of new york yankees essay potential employers in application essay answers return for a fee. While this might seem like a powerful tactic, many career coaches advise against yankees essay, it for a variety of reasons.

For one thing, these services don’t always make it clear where they get the thousands of email addresses to which they submit resumes – and some of them spam resumes to employers who haven’t signed up for their lists. Some resume-blasting services aren’t exactly clear about shampoo what they promise in return for your money, either. Just because they blast your resume to yankees, thousands of email addresses doesn’t mean those addresses are all regularly checked, or that the people on the other ends of application answers them are empowered to make hiring decisions. Take a few minutes to new york yankees, investigate any service you’re considering with the Better Business Bureau and with RipOffReport.com – and term environmental issues, plug their name into Google, too, to see what others are saying about them. Although this scattershot approach to new york yankees, self-marketing isn’t as likely to be effective as some old-fashioned in-person networking – quality, as usual, tends to yield richer results than sheer quantity does. Some job seekers have reported success with these services, but many more have reported that they’ve lost money and earned unwanted reputations as resume spammers instead. College Application. But if you decide it’s worth those risks, just make sure you get a written guarantee of the yankees promised results, and pay with a credit card (not a debit card) so you can dispute the charges with your card company if you have to.

Cover Letter Guides — Complete guide to many aspects of cover letters, packed with specific examples. Managing Your References — All kinds of tips on choosing your references, and on making the most of them. Susan Ireland’s Resume Site — How-to articles, examples, and lots of other resources for resume writing.

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30 Free Printable Resume Templates 2017 to Get a Dream Job. New York? Job search is a time-consuming and nerve-racking process that exhausts all candidates. And I wasn’t an exception. When I was looking for the job of my dreams, I focused mainly on preparing for an interview and neglected to create a professional resume. I simply opened a Word doc and listed my skills, education, and previous part-time jobs I took as a student. The outcome was like someone shut the door in my face. I sent my CV to conitzer thesis, about 20 companies, and new york NONE of them got in touch with me. I didn’t expect prompt replies from recruiters, but in a week I understood there was no point to keep on waiting. I even thought something went wrong with my mailbox. To test it, I sent my CV to my close friend, and he got it. So, the problem wasn’t in my mailbox.

It was my CV that failed. Today, I want to share free goodies with you and other desperate job seekers who don’t want to screw up their resumes like I did. How To Make The Perfect Resume [Ultimate Tutorial] Instead of sweating over your CV, you can use a ready-made solution that looks professional, stylish, and eye-catching. Check out my exclusive set of 30+ free printable resume templates 2017 . Business? Your CV is the only chance to make a favorable first impression on recruiters before the interview, so it’s crucial to new york yankees essay, polish it from all angles. While the first and foremost thing to focus on is definitely content, you can’t neglect the importance of its structure and look.

If your CV doesn’t appeal to employers visually, they won’t expect that from you either and conitzer thesis will probably throw it off without reading a single line of text. You may be the perfect candidate for a vacancy, but no one will ever know it if your resume doesn’t accentuate this fact. According to the estimates revealed at inc.com , every job opening attracts around 250 applicants. So, how can your candidacy stand out among other 249 CVs? In fact, it’s not that hard as it may seem to be. New York? Simply follow a few tips to represent yourself to potential employers as effectively as possible. 1. Choose the resume format . Your choice will depend on the priorities you want to spotlight, i.e. skills, experience, background, etc. With Ap European History? If you need to put emphasis on your experience, previous job titles and companies you worked for, the best option for you is a chronological format of CV. Those of you who want underline the skills are advised to yankees essay, use a functional format of CV. What’s cool about this type is college answers a possibility to list the skills you acquired not only at work, but also at university, voluntary or any other out-of-school organizations.

The functional format is especially advantageous for candidates eager to new york yankees essay, enter a new career field. Furthermore, you can optionally combine two formats to highlight your expertise and skills the same well. 2. Focus on the resume design . Conitzer Thesis? Your CV must be attention-getting and new york yankees essay memorable, but you shouldn’t achieve such a wow effect by help with ap european essays, making it content-heavy, excessively colorful or, say, cluttered with multiple unnecessary elements. Try to keep its layout clean, titles clear, information concise, typography readable, and palette eye-friendly. Don’t impose yourself on HR managers. Instead, do your best to new york yankees essay, deliver your merits to them in a somewhat reserved yet inviting manner. Term Papers Environmental Issues? Compiling this set of free CV templates, we took into account all the new york essay, mentioned key points. As a result, we picked 30 unique printable resume designs that can keep your content well-structured, consistent and easy-to-read.

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New York Yankees essays | Society for American Baseball

Essay: Social networking and recruitment. Recent research by The American Society for new york Training #038; Development states that Social Networking Sites (henceforward ‘SNS’) like LinkedIn, Twitter or Facebook have officially surpassed the online job boards as the preferred way of acquiring talent. It states that recruiters and companies are increasingly using SNSs to find new employees (ASTD, 2011). Another study done by Jobvite among more than 800 HR professionals concludes that almost 60% plan to increase their budgets for application essay social recruiting while only essay, 16% plan to spend more on job boards (Jobvite, 2011). Nearly two-thirds of employees surveyed have successfully recruited employees through social networks, with 64% stating that they made successful hires through SNS in 2011 compared to 58% in 2010 (Ibid.). According to Dan Finnigan (the CEO of Jobvite) the fastest growing companies increasingly use the publicly available profiles on LinkedIn, Facebook and Twitter to develop valuable talent pools for new hires (Jobvite, 2011). Furthermore, according to Shelley Gorman (director of career management at business correspondence writing pdf the UNC-Kenan-Flager Business School) using social media for recruiting purposes is very effective for a number of reasons: it expands the applicant pool, allows employers to reach international candidates, and the technology is extremely cost-effective (Gorman, 2011). Based on new york essay, these figures and statements it seems to be of utmost importance to answers, raise one’s profile on the Internet as well as proactively manage and promote it when looking for a new position. Socrates stated around 2400 years ago: ‘the way to gain a good reputation is to new york yankees, endeavour to be what you desire to with ap european history, appear’ (Karaduman, 2013: 1).

With this he highlights the importance of a concept contemporarily called ‘personal branding’. New York? This is the process whereby people in general are marked as brands; these personal brands are different from for advertisement essays instance their reputation and new york impression (Karaduman, 2013; Seidman, 2012; Labrecque, 2011.). Every single person is unique in its own way, each with its own physical characteristics, skills, experiences and education thus every single person may use these properties to create his own unique personal brand. However, a brand is environmental issues only of use if it is visible to others; making the brand known through decent and proactive management and an effective promotion is therefore essential (Karaduman, 2013; Dutta, 2010.). Through its ideological and technological structure, SNSs allow people to promote themselves as brands in a relatively cheap and efficient way (Kietzman et al, 2011). They facilitate the creation of yankees personal profiles containing information, including one’s professional background.

According to the literature, credibility plays a crucial role in corporate branding; this may also be the case with personal branding (Erdem #038; Swait, 2004; Baek et. al., 2010). Conitzer Thesis? It positively affects the purchase intention of the consumer through a higher perceived quality, a saving of information costs and a reduction of new york essay perceived risk (Erdem #038; Swait, 1998; Baek et. al., 2010). Traditionally, mainly professional knowledge workers such as publishers, editors, reviewers, news reporters and and report writing pdf librarians have maintained the credibility of information (Rieh #038; Danielson, 2007). Nowadays, the online web 2.0 era offers a vast amount of information assessed through a wide variety of systems and resources, this information has a high chance of being incomplete, out of date, inaccurate or simply poorly organized (Janes #038; Rosenfeld, 1996). With the new york yankees essay emergence of the Internet, web credibility is becoming increasingly important (Flanagin #038; Metzger, 2000; Fog et. Essay Two War? al., 2001). Although a research field has been developed on online credibility on the corporate level, there has been very limited research on how credibility of personal online social media profiles affects the screening process in essay recruitment, while it is ap european history essays well possible that credibility plays a major role when recruiters are screening social media profiles. Thus, the yankees challenge offered by the use of these profiles is to establish how well they provide trustworthy and essays valid, job-relevant information. Screening information of a potential candidate’s online personal brand is becoming an issue for new york yankees essay recruiters as the information displayed has a high chance of shampoo advertisement essays being less credible.

In this research thesis the concept of credibility will be researched in two principal domains: source credibility and medium credibility. The source and medium credibility are the main factors recruiters keep in mind when reviewing candidates (Allgeier, 2009). New York Yankees Essay? In conclusion this thesis will focus on how recruiters screen the background of potential jobseekers through social media, considering that companies are using social media as the main source for the screening procedure to an even greater extend (Davison, 2011; Kaplan #038; Haenlein, 2010; Wright 2011). As a result the research aims to address the following research question: How does online personal credibility influence the correspondence writing pdf screening process in recruitment and yankees essay what factors contribute to and report writing, this credibility? To answer the research question four sub-questions were established. Research has shown that in many situations a credible source is much more effective than a less credible source in gaining attention and enhancing recall (Sternthal et al, 1978). Yankees? Thus, people and companies often spend considerable time or resources to create the most positive and powerful impact on the effectiveness of their brand message therefore the second sub-question will focus on: a) How does online source credibility influence the screening process? Furthermore, A web-users’ first task is to rate the help ap european credibility of the yankees essay medium based on surface characteristics such as usability, appearance, organization of information, interface design (Wathen #038; Burkell, 2002), so the first sub question is: b) How does online medium credibility influence the screening process?

Third, all information online is not necessarily of equal value, in many cases certain information is shampoo thought to be more trustworthy or better than other information (Hilligoss #038; Rieh, 2008). The challenge that recruiters face is how to judge which information is credible and essay which is not: c) What criteria do recruiters employ to assess the credibility of recruiter’s online information? Lastly, The web has a fundamental and important influence on recruitment procedures, however it is essay world relatively new (Davison, 2011). Offline procedures are definitely not out-dated (Ibid.), therefore it is important to research the differences between online and offline procedures: d) How do these criteria differ from new york yankees offline criteria? The remainder of this paper is organized as follows. Section 2 describes the different aspects we need to business and report pdf, understand in order to answer the research questions. Previous research will be used that has been implemented on: social media, screening processes in recruitment, challenges of using social networking sites in new york yankees recruitment, communication and credibility, source credibility and medium credibility.

Section 3 describes the research method and participants used in this study. In section 4, an extensive analysis of the evidence found. Section 5 concludes and contains propositions. In section 6 the practical and term environmental issues theoretical contributions are outlined and section 7 contains any limitations of the study, which lead to further research recommendations. 2. New York Essay? Literature review. 2.1 Social Media. The Internet has become the most essential component in the navigation of everyday normal life (Amichai-Hamburger #038; Vinitzky, 2010). Internet influences all aspects of human behaviour from the way people interact or spend their leisure time to the way in two war world which corporations operate. (Hughes, 2012). Via the Internet, huge amounts of information are being disseminated to worldwide audiences in an instant, while the web offers an arena for public and social interaction as well. At the ground of online information transfer and social interaction lies the most popular and fastest growing type of yankees Internet site: Social media (Nielsen-Wire, 2010). Social media is defined as collaborative online applications and technologies that enable connectivity, participation, sharing of information, user-generated content, and collaboration amongst community of users (Henderson #038; Bowley, 2010).

These include social networking sites, wikis, blogs, podcasts, vidcasts, vlogs, mashups, folksonomies and online virtual worlds (Henderson #038; Bowley, 2010). In this research we will mainly focus on the use of social networking sites for recruitment purposes because a SNS has the premise that individuals mainly use it to strengthen existing social relationships or use it as a social networking tool either for personal or professional purposes (Ellison et al, 2007; Johnstone et al, 2008). 2.2 Social Networking Sites. SNSs can be defined as a group of conitzer thesis Internet-based applications that build on the ideological and yankees essay technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content (Kaplan #038; Haenlein, 2010). They are virtual collections of term environmental user-profiles, which may be shared with other people. New York? The Internet provides numerous communication platforms at which people can meet and interact with each other (Malita et al, 2010). Papers Environmental? These platforms in general focus on building online communities of people who share activities and/or interests. These services consist of the representation of a user, often in the form of a profile (ibid.) and offer various ways for users to interact over the Internet through text, photo or video messaging (Kaplan #038; Haenlein, 2010). New York Essay? An important note to with history essays, make is that users can control access to their personal information, through privacy settings. However research done by Dwyer et al (2007) shows that users are not exercising their right to privacy, with 100 % of participants to a survey reveal their real name on Facebook online. The social networking tool refers to the possibility of connections between strangers as well as those who already have had a relationship with each other and allows SNS to be defined specifically as sites for networking and new york essay connecting with people (Beer, 2008).

With the rise of SNSs, the amount of personal data such as employment history, interests and education are online available for all to see. This gives recruiters a greater insight into the candidate’s skills and personality and two war many potential employees may find themselves being contacted proactively through SNSs for job opportunities they were not aware of new york because their profile matched a recruiter’s search on a SNS (Doherty, 2010). This way SNSs are becoming an essential tool for correspondence and report pdf companies that try to interact with passive candidates, who are employed not actively looking for a new opportunity (ibid.). It might be the new york case that these prospective employees do not have an help ap european history essays, updated CV because they have been working for the same company for yankees essay several years, however they do have extensive information stored on SNSs that can be found and used for human resource purposes. According to the research done by Stepstone.com SNSs are used in essay two war the full recruitment process in yankees many ways, but they are mostly used for: attracting potential applicants by creating and displaying the employer brand, finding suitable potential employees through direct search, searching for papers environmental more background information on new york, prospective employees, and posting jobs in social network communities (Stepstone, 2013).

Another research stated that the most important usages of and report writing social media in the recruitment process were applicants researching organizations by new york essay, searching their social media pages, locating job postings on SNS and the search on SNS by conitzer thesis, HR professionals to gather information about applicants (Davison, 2011). 2.3 Prospective employees and Social Media. In this study the screening process refers to all existing profiles of job seeking candidates that have been uncovered during either online or offline searches and that fit the new york position to be filled with regard to experience, education, background etcetera. After all it is the recruiter’s task to screen the background of the potential candidates and establish his or her fit for shampoo advertisement the position and company. During the recruitment process, organizations might request references from the job seeker (Foote #038; Robinson, 1999). However with the existence of SNS, people’s lives and professional profiles are publicly available and more easily accessible.

Employers or recruiters that check applicants’ profiles gain different information than they collect from offline information like CVs (Breaugh #038; Stark, 2000). This might lead to a positive effect on the hiring decision but can also lead to rejection of the candidate (Stepstone, 2013). In 2008 it was discovered that 13% of companies used SNS for screening, 18% was planning to do so (SHRM, 2008). In 2013 a research concluded that 73% of companies were using SNS to check candidates (Stepstone, 2013). A survey done by Jobvite (2012) found that for organisations engaged in new york the practice of using social media to screen job applicants the most important factor for using SNS was obtaining information beyond what was stated in a cover letter or CV (70% of participants of survey). Term Papers Issues? At the same time however, 48% of the participants were worried about not being able to verify the information obtained. Davison et al. (2011) in this context confirm that the information potential candidates choose to share on SNSs can be edited or be one-sided to make their profile more attractive.

This means that it may not be possible to verify if the information obtained is essay accurate. Two thirds of job seekers are aware of the fact that random people are able to check their profile (Stepstone, 2013). These job seekers know that the information on shampoo advertisement, their profile(s) can have an impact on their hiring chances, and a third of the job seekers modify their profile to raise their chances. Whether social media profiles improve the chances to yankees, be hired of the applicants to be hired remains to be seen. The survey revealed that the information retrieved from term environmental issues social media profiles had a positive influence on the hiring decision in almost half of the cases (Stepstone, 2013). In a quarter of the yankees cases the environmental issues information led to a rejection of the applicant. The same survey concluded that the most positive influence of social media information on the hiring decision was that the profile supported professional qualifications. The publication of yankees essay inappropriate pictures was found to be the most negative influence. See figure 1 for a complete overview of the influences of social media on the hiring decision. Figure 1, influence of social media on hiring decisions (Stepstone, 2013)

Using SNS for HR decisions has become a common practice (Davison et. al., 2011). However, using SNS for the screening process of potential employees is relatively new. Help With Ap European Essays? A study in 2008 revealed that 34% of organizations were using SNS to new york essay, recruit or contact potential applicants and 19% were planning to use them (SHRM, 2008). In 2011 a research showed that 49% of French recruiters were now using social media to recruit (Regionsjob, 2011). Another, more recent global study from 2012 revealed that 92% of employers were using or planning to term papers environmental issues, use social media as a recruitment tool (Jobvite, 2012). Despite a fast rise, the candidate volume generated by social media is lower than other channels such as job boards, agencies, print media, and internal sources (TNS, 2013).

Professional networks such as LinkedIn are said to be the type of new york yankees social media most commonly used for recruitment purposes (Stepstone, 2013). In 2013, 64% of companies were using LinkedIn to find new talent, making it the most popular SNS for recruitment purposes (Stepstone, 2013; Broughton #038; Foley, 2013). 41% uses Facebook and 29% are using Twitter for finding future employees. Furthermore, 73% of hires via SNS came from LinkedIn, 20% from Facebook and 7% from Twitter. See figure 2 for the application volumes per recruitment channel and the satisfaction rate. Figure 2, application volumes per recruitment channel and satisfaction rate (Stepstone, 2013) Thus, Companies are increasingly reaching out to socially connected job seekers (TNS, 2013). Social media presents an opportunity for shampoo essays extra reach for both the organization as well as the yankees job seeker. Shampoo? Whenever there is a job opening, it’s most effective to new york essay, use as many channels as possible to two war world, make the most out of the recruitment campaign (Kaplan #038; Haenlein, 2010).

Adopting a multichannel approach is successful, so companies should not hesitate to use Facebook or Twitter to entice more potential employees towards online job postings next to the more traditional media like newspaper adverts (TNS, 2013). However searching online offers numerous challenges to new york yankees, keep in mind for a recruiter. College? In the next part we will go deeper into this issue. 2.4 Challenges in recruitment through social media. While there are many advantages of the concept of recruitment using SNSs, it is also important to new york essay, consider the challenges. Shampoo Advertisement Essays? The recruitment specialist may want to new york essay, develop and use various tools and instruments to screen different potential candidates for a vacancy. The main encounter when using these tools is the credibility of issues information displayed by a candidate. The relative newness of Internet with its scarcity of explicit editorial policies and its information overload may suggest that information collected through the Internet might be dubious or difficult to appraise. We will go deeper into essay this issue later on essay two war, in the research.

Furthermore, SNSs should not be used as a sole mean for recruitment, because despite their popularity, there are still people who do not use it (Doherty, 2010). Recruiters should therefore be careful in neglecting these people and having the risk of missing out on great talent. In addition, SNSs have transformed how we communicate and as these tools become regular for yankees professional purposes, the boundaries between private and professional information are blurred, raising moral and help ap european essays ethical questions (ibid.). Organizations must be very careful when using public, non-professional information to support a neglecting decision. Since the arrival of SNSs many organizations have treated them with suspicion and often made it the responsibility of the human resource department to yankees, police its use internally (Doherty, 2010). However organizations are now embracing SNS with open arms as a way to attract and retain employees.

As said before, this leads to a lot of organizations creating presences on LinkedIn, Twitter and Facbook in order to engage with candidates and give them the opportunity to interact with them on a more informal basis. The use of SNSs in recruitment is a very active and application fast-moving domain. Thus, what may be up-to-date today could have disappeared from the virtual landscape tomorrow. Essay? Therefore it is crucial for recruitment firms to world, create a set of guidelines that can be applied to any form of SNS in the recruitment or screening process. Currently there are maybe hundreds of different Social Media applications including new ones appearing every single day (Kaeplan #038; Haenlein, 2010). As a recruitment agency it is yankees essay simply impossible to participate in all of them. Choosing the essay two war right medium for the given purpose depends on the message being communicated and on the target group to be reached (Ibid). Each social media application usually might attract a certain group of people and the organizations should be active wherever their target group is active. For instance, if the main target of recruiter for essay a certain vacancy is a maritime specialist in Germany, it is most effective to use the term papers environmental issues SNS that offers these specialists. Another challenge in using SNSs for recruitment purposes is relying on new york yankees, different applications in order to create the most complete picture of a candidate (Kapenlan #038; Haenlein, 2010). In this case it is important to application answers, ensure that the yankees essay information is aligned with each other.

A recruiter might use different SNSs to create an extensive profile. This may seem as a worthwhile and profitable strategy, but the goal of recruitment is the resolution of ambiguity and correspondence writing reduction of uncertainty (ibid.), and contradicting messages may create confusion. 2.5 Personal branding. As stated before, although primarily designed for socialising with friends and family, Social Networking Sites are increasingly recognized as an important professional tool, particularly in the field of recruitment (Girard et al, 2014; Karaduman, 2013). They seem to serve two main purposes. Firstly, they function as a marketing instrument (Sivertzen et al, 2013). Jobseekers use these networks to new york yankees, market themselves to potential employers and vice versa. Secondly, they serve as a screening mechanism for employers; the latter may use information available on the web to help with ap european essays, cheaply and yankees essay easily gain a more detailed image of business correspondence and report writing pdf a potential employee than is available through traditional recruitment methods (Labrecque, 2010).

In both cases personal branding is new york yankees key, as it determines whether the created image is perceived as positive or negative by a recruiter. Personal branding is a new marketing concept related to a marketing strategy that a person adopts in order to promote him or herself in a market. Personal branding has achieved huge popularity in the last decade due to the rising number of books, web sites, magazines, training programs and specialized literature about how exactly to conitzer thesis, brand oneself for success in the business world (Montoya, 2002; Arruda #038; Dixson, 2007). The key premise of personal branding is that anyone can be considered as a brand, and everyone has a personal brand regardless of its age, position or industry he or she works in (Peters, 1997). Shephard (2005) defines personal branding as activities undertaken by individuals to make themselves known in the marketplace. Hughes (2007) simply equates people to goods or services and states that the American Marketing Association definition of new york a brand should simply be extended to essay, include people. Most people are not aware of their personal brand and do not manage it strategically, consistently, and effectively (Ramparsad, 2009). New York? However personal branding becomes a very important marketing tool for people and it has accelerated in advertisement essays SNSs (Shepherd, 2005).

The rise of SNS has formed a need for a deeper analysis of new york yankees essay building personal brands not just for social but as well as for professional purposes. Term Papers Issues? The emergence of the web 2.0 with social media such as Google, Facebook, Linkedin and Twitter made it virtually impossible for anyone to keep from creating a personal brand, whether they give permission or not (Vaselou #038; Joinson, 2009; Labrecque et al, 2011). Individuals not aware in the discipline of marketing might often participate in essay the act of marketing (either positive or negative) without them knowing to essay, do so. Establishing a unique personal brand by developing an active communication of one’s brand and by evaluating its impact on ones image and reputation to fulfil professional objectives is new york yankees essay what we discuss in this research paper. This process involves three phases just like any other (corporate) brand, the first phase is to establish a brand identity, the second is to develop the brand’s positioning and shampoo essays the third is to evaluate the brand’s image (Khedher, 2014). Personal brand identity starts with establishing an inventory of attributes, beliefs, motives, values, and experiences in terms of which people define themselves in a role (Mcnally #038; Speak, 2002). Yankees? People creating personal brands should differentiate themselves to shampoo, stand out from a crowd while fitting expectations and needs of their target market (ibid.) this especially is a crucial part in this study as differentiating your personal brand in the employment market is yankees essay crucial to get hired by business correspondence pdf, an employer. Personal brand positioning refers to the active marketing communications of a brand identity to a specific target market.

People should use brand positioning to highlight their best attributes that are value to their target audience while differentiating themselves from other people in the same marketplace (Khedher, 2014). In other words the new york yankees essay positioning occurs through the self presentation, nonverbal cues, verbal disclosures, and actions to world, shape the perception of others’ about your competence, character and ability to meet the standards (Roberts, 2005). Personal brand assessment is about taking control of someone’s own image and like a corporate brand it is established to achieve results. Essay? People who construct viable professional images are mostly perceived as being capable of meeting any goals. The basic objective of this assessment is to determine whether the branding efforts has achieved the branding goals and met personal or in this case professional goals. In conclusion in personal brands, might lead to financial success and economic profitability as it offers people a way to theorize and negotiate in the employment landscape (Lair et al, 2005). People are able to position themselves as brands to compete against others for similar employment opportunities.

Branded people might this way maximize their own employability and thus eventually increase their lifetime earnings (Montaya, 2002). The business world is gradually recognizing the importance of controlling personal brands and offering strategic advice about how one can project a desired brand identity through the business and report pdf use of different social media (Labercque et al. 2011; Safko #038; Brake 2009; Schwabel 2009). New York Yankees? However, despite the significance of branding and the high acceptance rate of social media, very few specific, empirical studies have dealt with these issues (Karaduman, 2013). Using SNSs for screening purposes is with usually not a formal aspect of the recruitment process (Davison, 2011). Yankees Essay? Due to this apparent lack of literature on what factors influence the success rate of online personal brands in the job recruiting process, this research will consist of a qualitative exploratory research aiming to understand what elements in general recruiters deem as most important when screening a potential candidate. At the same time however, through this literature review, one factor has been found to college essay, be an important decisive factor in new york essay the screening process and will therefore form the core of the research: ‘credibility’. The following section describes this factor and its role in this research. 2.6 Credibility and Message Communication. To explain the ap european essays concept of credibility we first need to understand how messages are being created.

Traditionally, a recruitment agency or a human resource department communicates its vacancies and yankees essay is responsible for finding potential employees. Conitzer Thesis? This communication process consists of three main concepts: the source, the new york yankees message and the receiver. In this research the source is referred to as the online personal profile of conitzer thesis a potential candidate, and the receiver is referred to as the recruiter. Shannon-Weaver (1948) illustrates this in The Model of Communication (see figure 3). The source needs to new york, deliver a message and issues has to encode it by means of new york yankees a format (form, content and channel). When reached by a receiver, the message will be decoded and interpreted. Whether the interpreted message is the conitzer thesis same as the message sent by the source, depends on how the message is encoded and decoded (Shannon-Weaver, 1948). Figure 3, Model of Communication (Shannon-Weaver, 1948) A medium must be chosen to fit the new york message that is sent.

When a channel is too rich for its purpose its use will be inefficient (Daft, Lengel, 1984). According to Kaplan and Haenlein (2010) SNSs can be seen as medium rich channels in terms of the Media Richness Theory. Help With Ap European? In conclusion, it is not needed and moreover not possible to use a rich medium for every message, but a medium should be chosen that fits the message. In this study the medium will be distinguished in offline mediums and the different online mediums. The information source in this research is the online personal brand of a potential candidate. The channel is either an online or offline medium. And the receiver is the recruiter. We will focus on the perceived credibility of the information sent from sender to receiver and what contributes to this credibility.

In the following part credibility will be explained thoroughly. Credibility has been defined as trust, believability, reliability, accuracy, objectivity, fairness, and many other concepts (Self, 1996). It also has been defined in terms of features of yankees persuasive sources, characteristics of the message structure and content, and perceptions of media (Metzger et al, 2003). Despite the fact that communication researchers have been concerned with source credibility since the 1950s, there is still no clear definition of credibility. The main view across definitions is believability (Fogg et al, 2001; Hilligoss #038; Rieh, 2007).

Credible people are believable people, and shampoo advertisement essays credible information is believable information (Tseng #038; Fogg, 1999). Most credibility researchers agree that there are at least two key measurements of new york yankees credibility: trustworthiness and expertise. A person who is trustworthy is honest, careful in choice of words and unwilling to deceive (Wilson, 1983). Information is trustworthy when it seems to be reliable, unbiased and fair. Expertise is essay ‘the perceived knowledge, skill, and new york yankees essay experience of the source’ (Fogg, 2003). When people find that sources have expertise, they are likely to environmental, judge that the new york information is trustworthy and thus, in the case of a recruiting process, an organization is more likely to accept a potential candidate to fill a vacancy. The concept of credibility has been discussed at least since Aristotle’s examination of application essay ethos and his opinions of speakers’ relative skills to persuade listeners (Rieh, 2007). Disciplinary approaches to investigate credibility systematically developed in the last century, starting in the field of yankees (offline) communication. The influence of various characteristics of a source on a recipient’s message acceptance is an important topic among the study of credibility (Hovland et al, 1953; Rimmer #038; Weaver, 1987). Communication researchers have tended to emphasize on sources and media, seeing credibility as a perceived characteristic.

Credibility has received considerable attention since the last twenty years when the Internet started providing a new information interaction environment that allowed users to seek for information and communicate with others in ways never possible before (Kiousis, 2009). There are many different studies on credibility that are field-specific within communication, psychology, IT, or marketing. Flanagin and college essay answers Metzger (2003) propose credibility assessment as an new york yankees, iterative process involving one or more ‘credibility judgements’. As an information seeker finds information, a series of judgements are made about the credibility of the information. These judgements are based on college application answers, various factors that are discussed in new york depth in the following parts. College? In summary, the judgements comprise the credibility assessment, which leads to the decision to accept or reject information. In this research thesis the concept of credibility will be researched in new york two principal domains: source credibility and medium credibility. Source credibility involves examining how different communicator features can influence the managing of essays a message. The communicator in this study is yankees defined as the conitzer thesis individual that portrays its information in yankees online (personal) profiles.

Medium credibility on correspondence and report writing pdf, the other hand focuses more on yankees essay, the channel through which content is with ap european essays delivered rather than the dispatcher of that content. 2.6.2 Source credibility. Marketing researchers have found out that the concept of yankees source credibility is world a very powerful facility for influencing consumers (Eisend, 2004). Whenever a consumer perceives a source as having the highest credibility compared to other sources, the consumer is much more receptive to new york, messages and is more likely to be persuaded and business thus has a higher chance to consume. However whereas the concept of source credibility hasn’t changed over time, consumers and consumption behaviour did change during the yankees last decades. Application Essay? The trustworthiness and expertise of a source are envisaged as two central attributes of source credibility (Kiousis, 2009). The source is typically defined as an individual that communicates information to the receiver (Kiousis, 2009).

Perceived source credibility has also been defined as ‘the judgements made by yankees essay, the perceiver’concerning the believability of a communicator’ (O’Keefe, 1990). Different attributes contribute to the trustworthiness of the sender. For instance expertise, authority or professionalism are indicators for an receiver to establish the credibility of the message. In addition to these communicator variables the message variables are also found to essay, shape source credibility (Chartprasert, 1993). Complicated message or simplistic writing styles may affect opinions of the new york source credibility (ibid). Credibility appears to be a variable that is studied within the context of the sender (or communicator), the channel or message itself. From this scarce literature on credibility in the field of Information Technology (IT) we learn that credibility primarily focuses on perceptions of the sources and channels. In this thesis we thus also would specifically like to focus on the potential candidate’s credibility (the source) as well as the online or offline channel being used (medium credibility). The receiver in essays this case is the yankees essay recruiter. The perceived source credibility becomes a crucial variable in social media to business writing pdf, examine the information available.

This because with the yankees essay ever growing amount of college application information available through thousands of new channels, the gatekeeping function seems to new york, shift away from away from the producers of help with ap european history content and it goes onto the consumers of the new york essay content (Haas #038; Waerden, 2003). Gatekeeping is the process through which content creators decide which information will be covered and reported; what information is shown to consumers. Formally the information would be screened by gatekeepers, including journalists and editors (Shoemaker #038; Vos, 2009). Term Papers? These gatekeepers are seen as an important part in new york yankees the process of ensuring credibility and they are likely to be doing so (Reese #038; Ballinger, 2001). However the growth of new (online) media means that information consumers are now less beholden of what passes through these gatekeepers, therefore consumers of this information must become more responsible for making decisions about the credibility of the information online (Westerman, 2010). Therefore in the new media environments and thus in the field of recruitment the gates are now located not only with the information providers, in this research the potential candidates, but also with information consumers, in this study the recruiters, who in the new media environment are acting as gatekeepers (Kovach #038; Rosenstiel, 1999). Essay? This shift has forced the information receivers to keep a constant eye at the information and pass and use the information that seems relevant and yankees essay useful. This can be seen in the environments of SNSs where information is published it is reviewed by other users of the site and may be commented or shared according to its credibility (Westerman, 2010). This is the hallmark of world SNSs in general.

According to yankees essay, Sundar (2008): ‘the lack of two war assurance of any uniformity in new york yankees essay content quality, which necessitates a continual monitoring of credibility on shampoo advertisement essays, the part of users. It is crucial to keep in essay my mind that credibility is a perception, and thus is not a quality inherent within a channel or source itself, therefore many aspects might impact the shampoo perceived credibility of online materials (Fogg #038; Tseng, 1999). In this study we will thus elaborate these aspects of credibility of online personal brands and its influence on yankees essay, the screening process of recruiters consequently on the potential hiring decision. Part of the source credibility is the issue of Personal Credibility (Henceforward PC). PC is related to bigger, more conceptual questions around the credibility of online information, personal branding and marketing in general. All information recruiters gather about a certain personal profile is not necessarily of equal value.

In many cases, certain info seems to be better, or trustworthier, than other information (Rieh #038; Hilligoss 2007). According to Allgeier (2009) getting people’s confidence that you will do the right thing is not about creating a ‘slick’ personal brand, however it is about being believable, trustworthy and credible (Baek et al, 2010; Erdem, 2004; Balester, 2011). PC is two war world what we do, in addition to how we do it, that causes people to new york, trust, respect, and believe in essay world us (Allgeier, 2009). Online personal credibility is closely related to new york essay, the online credibility of corporate brands, as they are both defined as the believability of the product or personal profile information embedded in the brand, depending on the consumers’ or recruiter’s perceptions of whether the brand or profile has the ability and willingness to continuously deliver what has been promised (Erdem #038; Swait, 2008; Allgeier, 2009). Subsequently, besides the question of how job seekers can create a credible online profile, recruiters face the challenge of judging which information is more credible. We will now go into the other aspect of credibility: the medium credibility. 2.6.3 Medium credibility. Medium credibility focuses on the medium through which the message is essay delivered e.g. newspaper compared to television (Golan, 2010). The reliance on new york, a medium is positively related to perceptions of its credibility (Stavrositu #038; Sundar, 2007).

Yet, the growing reliance on the Internet raises concerns about its credibility. Several studies suggest that Internet users are indulging in content verification behaviours and are becoming much more vigilant and selective (Flanagin #038; Metzger, 2001). An explanation could be that the college answers general lack of gatekeeping on information on essay, the Internet forces frequent users to engage in college essay constant credibility verification (Stavrositu #038; Sundar, 2007). It predicts that the new york essay reliance and use of ap european traditional media (print and new york yankees television), would predict more accurately the credibility of the Internet (Johnson, 2000). The impact or credibility of a message depends on the particular publication or channel through which it is transmitted (Hovland et al, 1953). Westley and Severin (1964) differentiated the perception of credibility between the media credibility and media preference. In other words recruiters do not always see their most preferred medium (either online or offline) as the two war world most credible one. For them it is new york yankees essay more on the channel through which the content is delivered rather than the sender of that content (Abel #038; Wirth, 1977; Gantz, 1981; Newhagen, 1997). Business And Report? In this thesis the new york medium Web credibility will be used in a variety of disciplines. This form of credibility needs to be discussed independently from other types of credibility because the conventional methods for assessing credibility may not be feasible on the Web due to its speed, complex features and link structure it also is the main medium we use for college application essay the research as the study focuses on new york yankees essay, online personal branding. Humans increasingly rely on the Internet and web-based information despite a lot of evidence that it may potentially be inaccurate and biased (Flanagin #038; Metzger, 2000).

However the Internet differs from other technologies used for information retrieval that may affect the credibility of an and report writing, information source. The free-flow of information is taking over the Internet where anyone can be an author (ibid). This introduces an increased potential for error or exploitation (Westley #038; Severin, 2004). Editorial review is much less or non-existent in new york yankees Internet publication compared to printed counterparts. Media consumers, in this case recruiters, learn to distinguish through the conitzer thesis various sources of online information through the essay experiences of using them (Flanagin #038; Metzger 2000). Over time they become familiar with different information delivery styles of different media; they develop levels of media literacy into the norms of media usage. Recruiters might encounter issues establishing credibility of college essay online personal brands. In this research we will try to establish the forms of credibility assessment a recruiter has when screening personal profiles. Personal characteristics have been connected to medium credibility of the reviewer. Melican and Dixon (2008) found that participants who reviewed non-traditional Internet sources as more credible than traditional (offline) sources acquired a higher racism score. The scientists argued that non-traditional Web media offer individuals the opportunity to new york essay, seek out information that is in line with their own ideologies.

Furthermore, research shows that age affects credibility attitudes. Bucy (2003) stated that younger university students deemed online news more credible than older media consumers. And it suggested that the perceived skill of for instance a journalist is a strong indicator of credibility of the message. Other research on web credibility concentrates on the specific aspects of different websites. Flanagin and Metzger (2000) studied the credibility of with ap european essays different websites. They suggest that web credibility may be related to different aspects of the sites as the design: ‘It is likely that high perceived credibility would result under situations with well designed, reputable genres of sites, containing highly salient and involving messages.’ They also suggest that different characteristics of a message and the audience might affect the perception of truthfulness. Furthermore they stated that news websites were considered most credible and personal sites were evaluated as the least credible. In this research the online personal brands will be assessed according to different characteristics to find out which aspects are making a profile more or less credible according to recruitment specialists.

In summary the research distinguishes credibility in source or (online) personal credibility and medium credibility and new york how this perceived credibility affects the screening process and thus eventually the hiring decision. In summary, the modern information technology is beginning to have a significant effect on credibility research, because it highpoints the need to re-examine what constitutes a perceived source and conitzer thesis blurring the line between traditional concepts such as message, source, receiver and medium (Kiousis, 2009). Credibility is often attached to objects of assessment as in message credibility, media credibility and source credibility, reflecting the fact that these objects differ (Rieh, 2007). At the same time, however, credibility evaluations of sources and messages are primarily interlinked and new york influence one another (Slater, Rouner, 1996). As result a theoretical framework is established; see figure 4. Figure 4, theoretical framework. 3. Research methodology. Due to a lack of existing literature on factors that measure credibility when screening personal profiles, it is impossible and undesirable to ‘test’ certain hypotheses through quantitative research methods (Saunders #038; Lewis, 2012). Instead the research aims to be explorative so as to conitzer thesis, gain a detailed understanding of the elements that generate credibility from the perspective of recruitment agents.

Therefore, in this study a qualitative research methodology has been applied. By using a qualitative analysis method with in-depth interviews of recruitment specialists this allows the use of new york yankees essay a more narrow scope rather than when using a survey design research, which can reach a more broad population. This might be a limitation of the research, nevertheless in this study a qualitative research suits better as the factors of credibility in recruiting are relatively unknown and the factors will need to be revealed and uncovered by the insights of human resource specialists. It therefore involves face-to-face interviews with company representatives in the areas of personal branding and human resource management with a special focus on credibility perceptions. Together with backgrounds of the organisation, the findings from both the literature review and the interviews have been presented thematically. The ‘sampling frame’ consists of internal and external recruitment agents.

Internal recruitment specialists usually do their candidate searches on behalf of the company that employs them, while external experts work for correspondence an independent recruitment agency that recruits people for an outside organization. The ‘sampling size’ consists of ten participants, five of which internal recruiters and essay five external recruiters. Furthermore, participants have been evaluated on the base of a diverse scope of fields they recruit for. Ap European? Refer to Appendix 1 for an overview of interview questions. The research conducts in-depth interviews with each of the essay participants. These face-to-face or Skype interviews have taken place in application essay answers December 2014 and essay January 2015. The interviews were semi-structured, meaning that a loosely framework of questions is followed, that allows the term papers environmental conversation to be largely directed by the participant, while remaining within the area of the research interest. Participants have been asked about their organisation’s use of social media when screening staff with regard to the extent and types of yankees essay social media, their view on help with ap european essays, effective personal branding strategies as well as their rationale for credibility of yankees essay information on personal brands. Each of the interviews have been transcribed and coded (see appendix 4 and 5), and the transcriptions will be analysed using ‘thematic analysis’, a common method of data analysis in qualitative research (Bryman, 2012).

The purpose of correspondence pdf this method is to create a catalogue of the central themes that then helps the new york essay researcher to structure the data and extract meaningful insights on which theory is based. The selection of particular themes is done through recognising recurring categories that relate to the research focus (i.e. the research question). We have distilled themes from each of the interviews, which form the factors that constitute to Personal Credibility. Subsequently, we will compare the different interviews and extract ‘meta’ themes that will answer the business and report writing research question. Finally, based on these conclusions we have formulated propositions as to how job seekers can ‘improve’ their PC in order to be more attractive to recruiters, how recruiters can enhance their screening procedures according to credibility and how SNS’s can improve their sites in new york order to become more popular for ap european history essays both recruiters and jobseekers.

3.1 Interview procedure. The interviews were focused on the recruitment procedure of different recruiters. Over a period of 45 min to an hour the topics on hand were thoroughly explored. While the structure of these interviews varied somewhat according to the answers the new york yankees essay interviewee gave, generally the interviews revolved around the following items and questions. First of all the participants were asked about their professional background and the current recruitment agency they are working regarding its size expressed in the number of employees. Business Writing? Then we would ask about their recruitment procedure from the point of essay a vacancy to an eventual hiring. Furthermore we would ask about the participant’s SNS usage while performing a recruitment search. Also we were interested in the important factors or characteristics they would screen in ap european order to test the suitability of a potential candidate. New York Essay? In addition during the interview we would go deeper into its credibility assessment of candidates and which factors or characteristics contribute to a candidate’s perceived credibility. Lastly we would ask the participant to business correspondence writing, give advice on creating a credible online personal brand. All individuals were contacted via email, and were introduced to the nature of the project and the contribution we felt the individual could make to new york essay, the study.

Before the start of the interview we explained that the material collected would be considered confidential within our research team: the interviewee is only identified by conitzer thesis, his background information in this research, no personal or company names will be used. Essay? Most individuals that were approached were delighted to contribute to the project, many suggesting it to be an important area that needs more investigation and can be very useful for shampoo advertisement essays both jobseekers and recruiters. Essay? All the interviews were tape recorded and eventually transcribed for the analysis. Correspondence And Report? The researcher produced a list of codes accordingly to the transcriptions and after representing themes identified in the textual data. A total of ten individuals participated in the interview. See appendix 2 for a schematic overview of the background per interviewee.

In summary the participants ranged from 26 ‘ 63 years old with a minimum of three years relevant recruitment experience and one participant having 17 years of experience. 60% of participants were male with six working at a large organization (more then 51 employees), two working at a medium organization (16-50 employees) and two working at a small organization (less then 15 employees). As said before we interviewed five internal recruiters and five external recruiters with a large diversity of new york yankees essay levels of recruitment activities on behalf of various industries including NGO’s, IT, commercial, finance, marketing, logistics, industrial, and fashion retail. Levels of shampoo essays positions recruited for new york essay ranged from junior positions with a minimum salary of ‘24.000 per year to senior executive positions with a maximum salary of ‘220.000 per year. Shampoo Advertisement Essays? All participants had at least a college (HBO) degree with most of them (eight participants) having at least a bachelor at university level. The participants showed a large variety concerning their judgement of how credulous the presented information of yankees essay candidates is, with females being more credulous about candidates whereas males were less trusting to conitzer thesis, the information received. In addition to the background questions, more general questions regarding SNS use were asked this is displayed in Appendix 3 in schematic form. New York? All participants said they employ one or the other SNS when they are screening a candidate’s profile.

Ranging from one to environmental, even ten different SNS’s per candidate. New York Essay? Furthermore all ten interviewees stated that they make use of LinkedIn for conitzer thesis screening purposes. New York Yankees Essay? The four other most used SNS’s included: Facebook (six participants), Google (seven participants), Twitter (four participants), Monsterboard (three participants). Several participants mentioned infrequent use of other less well-known SNS’s but these were mostly field and location specific. Several common themes emerged from the analysis of the participant’s answers concerning their expertise on recruiting and screening candidates on credibility. These themes can be differentiated between 1) source and 2) medium credibility: The themes that submerged within source credibility are: references, the verification of information and the identification of shampoo profile characteristics.

The themes that submerged within medium credibility are: Online medium features and yankees essay character, medium utilization and online and offline differences. The findings are presented using quotes of the participants so that their expertise may be heard as well as enabling the readers to determine transferability. See appendix 4 for the schematic overview of the college codes and themes. Theme 1: References. References or recommendations are the new york yankees essay testimonials of essay (ex-) employers or (ex-) colleagues that say something about the potential candidate. These employee or so-called customer reviews were mentioned by all participants as the most important indicator of credibility of the information on either online or offline profiles: ‘The thing that I use most is the references someone can place on LinkedIn.

As you probably know you can get a certain reference or endorser on LinkedIn. For me that is rather important because that shows how a person has worked for or together with another person. That is essay rather credible for conitzer thesis me. On a CV not everyone puts the references on it, they mostly say: references upon request. But on their LinkedIn profile you can see it instantly.’ (Participant 1) These recommendations truly show the professionalism of a person and may display any skills or talents that is important when building a credible personal brand.

However, according to the participants in this research’, merely focusing on yankees essay, what is said in ap european essays these references is not enough. New York Essay? They stated that the relationship between the candidate and help essays referral is of high importance as well. The authority the referral has or had over the employee is crucial. A ‘simple’ colleague, friend, or acquaintance does not always indicate truthful information because it could have been a friendly deed to write something kind about the yankees person in question. Yet, a person with authority or a status creates a more credible opinion on the information: ‘Most important is the business writing relation between the new york essay referral and term papers issues the potential candidate. Did they work together and what is the authority of this other person.’ (Participant 2) Furthermore, LinkedIn provides the option to new york yankees, give endorsements rather than references in full text form.

These so-called endorsers are a set of skills or expertise that are automatically made based on your past experiences and education. Other people in your network may provide these endorsers to you just by clicking on the skills. These will then be displayed on your profile for everyone to see. With History? According to four participants these endorsements (participant 2, 4, 5, 7) do not count as heavy as the recommendations as it is much less personal and anyone can give you these skills just by essay, a mouse click without even having to know you: ‘Endorsements are not very important to me, because I get endorsed by people who I did not even speak to. So these to college essay, me are not good indicators to assess a person.’ (Participant 4) Lastly, all participants in yankees this study stated that they usually check on references by calling a former company or school either with or without the candidate’s consent. Company policies of two of the participants demand that recruiters need an ‘OK’ from the papers issues candidate in yankees essay order to contact a former employer, other participants’ policies are less demanding with the recruiters being allowed to contact whoever they want. Yet, giving negative feedback about a former employee is prohibited in The Netherlands thus the information given might be of less quality. Still all participants stated they could easily find out if a candidate has something to essay two war, hide about his former employment: ‘We are not allowed to find references and contact them ourselves, we need approval of the candidate. Essay? The company cannot give me negative feedback about the candidate but on the other side if I ask if he or she would hire the same person again and the reference says no, I know enough.’ (Participant 7) Theme 2: Verification of information.

Apart from the essays various activities involved in the identification of new york essay jobseekers and thus attracting potential candidates, the screening of the background of a jobseeker on the different information mediums is the most important task of a recruiter. Other than education, working experiences, certain skills or expertise that need to match with a job-position, the with history essays credibility of the information supplied is an important indicator to establish suitability of a candidate. One of the most frequent mentioned returning statements specified by the participants is the verification of a candidate’s information by new york yankees essay, asking face-to-face (or through phone) about essay their background valuations, rather then only examining through a (online) profile. With this approach the recruiter can immediately establish if the candidate is detailed enough about its sincerity of the information provided. Yankees Essay? In some cases candidates do not show an adequate online information picture, thus by asking the candidate it may be clarified: ‘I ask very detailed questions face-to-face where I need examples of everything a person did.’ (Participant 7) Alternative verification mechanisms were mentioned by half of the participants (Participants: 1, 7, 8, 9, 10): i.e. comparing between online and offline information as well as checking offline information against different other online mediums. Collecting as much as possible details about papers a candidate, either online or offline is the most effective mode of operation. Essay? By comparing all this information, the recruiter may establish its degree of truthfulness; if certain parts do not match this may create suspicion that may lead to further checking and possibly the candidate’s rejection: ‘In my opinion the online and offline information should be combined as thorough as possible to application essay answers, create a complete profile of yankees essay a candidate.’ (Participant 1)

The online screening procedure of essays a candidate is usually initiated by typing a person’s name into the Google search bar (Participants: 1, 5, 6, 9): ‘I do always type in their name into yankees Google. To see what pops up.’ (Participant 5) Theme 3: Identification of profile characteristics. The third theme that emerged from the interviews is the process of creating a synopsis of a candidate’s online profile. Relevant profile characteristics that were mentioned more than once by different participants are outlined in the next section.

Five subthemes are important for the assessment of help ap european essays a credible profile according to the participants. Subtheme 1: Expertise of a candidate. Firstly, the candidate’s expertise is of crucial importance for establishing the suitability of a candidate for a particular position. New York? All participants mentioned to be looking at education, past working experiences, and other skills that may enhance the candidate’s fittingness with a position. One participant (participant: 9) indicated that the more expertise a person has in business and report writing pdf a certain field, the more credible its profile is perceived: ‘In addition, candidates that are incredibly experienced in their field usually are more credible about the information they give; it is not worth to them to be untruthful about certain experiences.’ (Participant 9) Subtheme 2: Physical image of a candidate. As said before, all information displayed in yankees essay a profile is term papers environmental issues highly relevant to recruiters in order to get a realistic idea of whom they are dealing with.

To this purpose any source can be worthwhile, whether online or offline. In order to get a candidate’s complete overview, almost all participants (Participants: 2, 3, 4, 5, 6, 7, 8, 10) stated that they value online access to essay, physical images of conitzer thesis candidates. However this is not necessarily an new york, indication that presentation of a natural and sincere picture leads to a higher perceived credibility of the person. From the research we cannot conclude what recruiters consider as a ‘credible’ picture, but they did state that displaying professionalism, representativeness and friendliness are most effective in a picture: ‘The picture is important to me. For instance for one of our brands’ the world image of a person is very important. Someone needs to look representative for the company. He or she needs to look well taken care of as this is one of the job specifications in the store.’ (Participant 7) Subtheme 3: Size of new york yankees essay a candidate’s network and connections. Several participants (Participants: 3, 4, 5, 6, 8) mentioned the relevance of the amount of connections and network size, this being an important characteristic to look for.

According to these participants it may reveal positive or negative traits of the business correspondence candidate’s personality. Having lots of connections may imply you are dealing with a sociable person or somebody who is highly valued in his (professional) environment. One participant stated however that having an new york, excessive amount of connections (say, one thousand or more) might indicate untruthfulness because it is hard to believe that someone can know so many people. Nonetheless, all participants stated they would never only base their opinion on the sole characteristic of a network size or an amount of connections. Still, two participants (participants: 3, 4) did state that having a lot of two war world connections (say, more than 500) does indicate a higher credibility of the information presented. After all, all of yankees essay these relations might be accessible sources for term papers issues the verification of the information posted. So, this can be a barrier for a candidate to post untruthful material: ‘What I forgot to mention before in online profiles is the new york amount of connections, the more connections someone has the more credible the information displayed seems to papers issues, be. Because these connections can verify the yankees essay information posted online. If something is not right I assume someone will make a note of that.’ (Participant 5)

Subtheme 4: Candidate’s online participation of essay two war groups and yankees essay associations. This item follows the findings of the foregoing subtheme: the majority of the participating recruiters (Participants: 1, 3, 4, 5, 7, 9) stated to wanting to know what online groups the candidate is associated with. It demonstrates the world interest in the specific field or industry a candidate operates in. According to two participants (Participant: 5, 7), presenting online interest in a particular field by participating and associating with a group in this field, is an important indicator of new york yankees information credibility: ‘I do always have a quick look to business writing, the groups or companies a candidate likes. Because this shows how serious you take your field or industry.’ (Participant 5) Subtheme 5: Detailed and thorough profile. All participants attach great importance to the applicant presenting an immaculate, complete, correct and detailed profile whether online or offline. Yankees Essay? The participants expect dates, past positions, education, degrees, etcetera be outlined correctly and thoroughly. Any flaws, mistakes or omissions may lead to suspicion and consequently to a rejection. Therefore the applicant should always make sure the information is very detailed and shampoo advertisement essays well taken care off to avoid any mistrust: ‘Undetailed information is a main indicator of new york yankees essay less credible information. Answers? No dates or no names can be seen as not trustworthy and I always investigate further.’ (Participant: 7)

In order to improve its chances to enter the new york screening process of a potential employer, or in conitzer thesis this study a recruiter, the applicant is to present himself as if selling its own, personal brand. New York Yankees Essay? A clear, immaculate, self-written summary is a characteristic the recruiter will evaluate with preference. Help With History Essays? It expresses how the essay candidate sees himself and it may indicate professionalism and likeability, which will contribute to the credibility of the conitzer thesis information posted. Several participants (participants: 5, 6, 7, 9) stated that in this respect originality is an effective tool as well. New York Essay? Recruitment experts review dozens of profiles each day and therefore a more creative and inventive presentation may attract special attention. One participant mentioned a video pitch of someone as an example that he remembered: ‘Ideally, there is a video-style pitch and many references to contacts and links.’ (Participant 9) Furthermore, some participants (Participants: 2, 3, 4, 10) liked to application essay, see precise details of the candidate’s past working experiences. They mentioned achievements, successes or certain (e.g. sales) targets realised as useful information, which thus raises the chances of being selected. Such detailed information contributes to a higher perception of credibility of the essay presented info as well: ‘Picture is very important, a summary of themselves what they do. What I also really like is the job description of the two war previous employer in a summary and shows the new york things you achieved so for instance the targets and business correspondence accomplishments someone made with these projects.

It gives a better insight in a person.’ (Participant 4) 4.2.2 Medium credibility. Theme 1: Character of medium, personal / professional. Social Networking Sites differ in new york essay the information displayed and serve different purposes. According to the participants, SNSs like LinkedIn or Monsterboard focus on more professional targets while Facebook or Twitter are seen as more personal and private mediums. Thus, the essays various online media differ in their goals and are used accordingly by candidates as well as recruiters.

An important issue many recruiters in this research are facing is the use of personal (or even private) information on SNSs, like Facebook. Its use might be considered to be unethical or even morally improper. LinkedIn is meant for professional purposes, like job opportunities or widening your professional network while Facebook is more informal meant for connecting to friends and family and sharing daily-life information. With the easily accessible and ever growing (private) information available on online networks this has become a useful instrument for a recruiter to screen a candidate on a more private scale. This option is relatively new for recruiters but does create major moral and ethical issues. Participants’ opinions on making use of private information of potential candidates were widespread. New York Essay? Three participants (Participants: 2, 5, 6) stated that using private information for creating a more complete image of a candidate is definitely not an honest or morally correct way of recruiting. They said that such practices should be avoided. A candidate’s private information should remain untouched: ‘Facebook is really private and with history stuff you put on there should not be used in any recruitment company. I don’t care what people do in new york their private life. It is not some hint that is related to their job, the things that you really need you can find on CV or other professional networks that are made for conitzer thesis recruitment possibilities, Here you can read things about their professional career or their voluntary work, internships or work and new york travel etc.

What you see on Facebook is history essays absolutely not related to their job. And whatever is not related to yankees essay, the job is not important.’ (Participant 2) In one case the participant (Participant: 2) pointed at papers environmental issues the juridical aspects of using private information for yankees the purpose of with ap european history deciding the suitability of a candidate. He remarked that it is new york yankees essay illegal to employ this kind of info, such as photographs, pictures and online private conversations: ‘You are a very bad recruiter if you do that, because it is even illegal when you are looking at conitzer thesis this or even taking this kind of information in consideration. It’s public in the sense you can look into that, but it is new york very unprofessional using this information for recruitment purposes. As a candidate you can go to college essay, the court and yankees essay request the reasons why you are not recruited, if the term company does not have sufficient reasons for rejecting a candidate it may cause problems for the company.’ (Participant 2) However, other participants (Participants: 1, 3, 4, 7, 8, 9, 10) in this study did indicate the great importance of using info posted on the more private social networks. In their opinion this allows them to get a more reliable overall picture of yankees a candidate and therefore it contributes to the process of creating credible candidate profiles. One participant mentioned the essays emergence of a saturated job market causing enormous competition among jobseekers. New York Yankees? Nowadays, you really need to stand out: one master degree does not suffice; you had better do a second or show a more than excellent track record and so on. The job market suffers from an on-going inflation of Excellences; from a continuous rising of the bids.

Therefore, looking further than the traditional information given by term, candidates, recruitment decisions become more reliable when also based on the more personal background material: ‘It is important to combine the new york essay CV with the personal background of a person in order to get the best idea of business and report pdf a potential employee. Essay? Hard skills are easy to find, you have them on your resume and sum them up. But it is much more important for a company to see what kind of history essays person they are bringing in. They are interested in the personality of yankees essay someone. These characteristics cannot be found on a CV because the resume is rather short. Everyone tries to fit everything in 1 or 2 pages because it is impossible to have like a 5 page resume.’ (Participant 1) Theme 2: Medium utilization.

Screening features or search options offered by various mediums differ a lot. All participants stated LinkedIn as the user-friendliest tool for searching and screening purposes. It offers extensive search functions and even provides a special (paid) recruiters-account that gives recruiters the opportunity to find and contact anyone that has a profile. With the nonpaid LinkedIn profile it is conitzer thesis not possible to locate everyone; this only offers the yankees essay possibility to send messages to people in your own network. Furthermore LinkedIn is the largest professional SNS in the world with new members emerging every minute: ‘I use LinkedIn because it has at the moment around 1 billion people using it, every couple seconds it has a new member so it’s extremely quick growing SNS. LinkedIn has groups of the different fields, positions etc. You can put up positions to such a big pole of people.

You can target search with Boolean searching with extensive options. There is LinkedIn.com and LinkedIn.com/recruiter. Part of this program are the options you can choose (what kind of companies you are looking for, experience etc.) are very extensive and and report writing great for recruitment direct searching.’ (Participant 4) Other mediums like for instance internal and branch oriented recruitment databases or Monsterboard are considered to essay, be out-dated and/or not user friendly, as mentioned by several of the participants (Participants: 4, 5, 7, 8). Often, jobseekers forget about their online presence in these less popular databases and therefore neglect to keep them updated. World? However, two participants (Participants: 4, 7) said these databases often do offer private contact details, like a personal phone number or email address, which of course is very useful for a quick and immediate contact with a potential candidate. New York Essay? LinkedIn usually does not offer this kind of info and advertisement essays therefore is a drawback if one wants a rapid response of a particulate candidate: ‘So what I do is new york yankees essay that I search for candidates through LinkedIn and whenever I found a potential candidate I look for contact details like email or telephone number which are usually not displayed on LinkedIn profile so I would go to Monsterboard where this information is more often displayed.’ (Participant 4) One of the participants (participant: 1) in this study stated that in seven years of experience in conitzer thesis recruitment he has come across two people that did not have a profile on LinkedIn: ‘In my case I came across twice people that did not have a LinkedIn profile and I found out yankees that they did not want to display their information for the whole world to see.’ (Participant 1) As mentioned before, all participants stated they make use of LinkedIn. World? This demonstrates the great popularity of LinkedIn in social networking for professional purposes.

In this respect, one participant considers the fact of yankees not having an online profile a negative signal. It will diminish the jobseekers chance of being hired or it even may put his credibility in doubt because it seems the person is hiding information: ‘For that reason they did not want to be online. Conitzer Thesis? So this could be an indicator of less credibility because it can be perceived as you are hiding something.'(Participant 1) Therefore, if you are seeking a job, having online presence is of crucial importance to not only to being found and contacted but also to avoid jeopardizing the quality of essay your personal brand or even your credibility. The popularity of the online social network strongly relates to the perceived credibility on the information of candidates and job positions, according to several participants. Help With Ap European Essays? In highly popular mediums, like LinkedIn, the presented information may easier be verified by new york essay, the easily accessible connections. When something is shampoo untrue it may have been commented on. Furthermore, by posting a certain position at new york essay a company, the companies profile is correspondence and report pdf notified for its approval.

This, however does not apply to any company, only those that are registered with an official LinkedIn profile: ‘On LinkedIn it is difficult to create big lies because if I say I worked at a certain company, the yankees essay company gets an email asking if its true that I worked there.’ (Participant 7) Theme 3: Online / offline information. Almost all participants (Participants: 1, 2, 3, 4, 5, 6, 7, 8 10) indicated the existence of small, but not negligible differences between online and essay offline recruiting information. New York Yankees Essay? Offline information usually is information that is conitzer thesis not publicly available for yankees essay everyone to read. This information can be gathered from an business and report, internal database, a CV sent by the candidate itself or any information the candidate gives face to face. Most participants stated they assess all information the same way, whether online or offline. Yet, as said in the foregoing paragraph, online information seems to yankees, be more credible because it may be verified by its connections in the network. Two participants (Participants: 3, 8) stated that the online information seems less credible due the positivism of information provided. They believe that candidates tend to present themselves advantageously and prejudiced. They feel that most people try to help with ap european history, upgrade their personal brand to the public as much as possible, thus trying to make them appear better than they actually are: ‘I assess an new york yankees essay, online profile different because from experience I know people tend to put only the correspondence and report writing pdf positive information online, to create a successful image to the world and people they know.’ (Participant 8) Accordingly, all participants would ideally like to see a combination of both offline info, such as a written CV, as well as an online personal brand.

This way, in the opinion of new york yankees essay recruiters, one can establish the conitzer thesis best possible overview of a candidate’s background. Yankees Essay? Furthermore, combining both types of information can also be used as a credibility check; to assess if all available information corresponds across the different mediums: ‘When we approach and attract candidates we monitor behaviour and look for confirmation of the data presented in their CV, interviews and also on his social network profiles. In other words we are looking for concurrence and consistency of the presented data from different sources and angles.’ (Participant 3) 5. Application Essay Answers? Conclusion and Propositions. The aim of yankees essay this thesis is to understand what mechanisms underlie the online recruitment process in order to give recommendations on how one might be more successful on the online job market and how recruiters may assemble a complete and truthful profile of a potential candidate through the use of online screening processes. Business Correspondence Pdf? A thematic analysis of the interview transcripts describing the experiences of the participants on how online personal credibility influences the screening process identified six themes, divided in source and medium credibility. In this section, these themes will be discussed in new york yankees regard to the literature bases concerning the application themes of ‘references’, ‘verification’, ‘identification of profile characteristics’, ‘character and features of new york essay mediums’, ‘medium utilization” and college essay answers ‘differences between online and offline information’ and this is done with regard to the new understanding that this study contributes. Furthermore a set of propositions has been made following each theme. The first theme, ‘references’, suggest that written reviews are the most important factor for yankees establishing source credibility.

These references or recommendations can be perceived as word-of-mouth of a personal brand. A consumer’s word-of-mouth has been commonly cited as the single most important factor that determines the long-term success of experience goods (De Vany #038; Walls, 1996). Other literature also suggests the importance of product reviews as a marketing tool to improve reliability of conitzer thesis a product or service and thus increases sales (Chevalier #038; Mayzlin, 2006; Dellarocas et al, 2007; Duan #038; Whinston, 2007). This is in line with what the yankees participants mentioned as the most frequent code for indicating credibility. According to Pollach (2006), the examination of the authors of shampoo essays product reviews or in yankees this case the writers of help with essays recommendations can be examined in light of Aristotle’s classic credibility appeals of ethos this being an intrinsic value of the character of the speaker. These arguments seek to persuade a reader by calling to the character of the writer by new york yankees, displaying expertise, experience or authority. This again is in line with the findings of the research as most participants stated the relation of the conitzer thesis writer of a recommendation to the candidate is of great importance to establish the effectiveness of the yankees recommendation. Ideally the recommender is a person that had authority over the candidate rather than ‘just’ a friend or acquaintance. Proposition 1: In order to enhance source credibility of an online personal brand it is crucial to collect as many positive references as possible from people who have or had authority over a candidate.

The second theme that emerged with regard to establishing online source credibility is the verification of the presented information of potential candidates. History Essays? A common method used in verification is done through online screening. Therefore it is also the preferred technique of recruiters to essay, establish credibility of the information displayed. The outcome of such a verification process may also serve as an business and report pdf, important indicator of the yankees credibility of the screened info, that is whether there exists concurrence of the info from various sources, either online and offline. Such verifications are often done through e.g. job interviews either face-to-face or over the phone and or Skype or by correspondence writing, comparing data of other (online or offline) sources.

Literature on web-based credibility assesses the verification of information as being a complicated matter. As to Flanagin #038; Metzger (2003), several characteristics of web-based information stimulate concerns about its credibility. Moreover, given the newness and new york essay complexity of these concerns, the assessment of information and application answers verification has largely become the responsibility of the new york yankees media consumer. Conitzer Thesis? The participants in this study make extensive use of various verification procedures. For instance, participants undertake specific measures to verify information by sourcing on different online mediums. New York Yankees Essay? By checking the shampoo information on one platform, the information on new york, another can be verified. The online search is mostly done by Google name searches.

P2: By certifying that all presented information (online and offline) concurs, a candidate’s personal credibility is ameliorated. The third theme that has emerged from this study is the importance of identifying typical profile characteristics. Within this theme, five sub-themes appeared from the interviews. Sub-theme number one deals with the expertise of a candidate. As stated in the foregoing literature review, research directed at the topic of credibility concludes that there are at least two key criteria for shampoo the assessment of yankees essay credibility: expertise and trustworthiness. Help Ap European Essays? Expertise is new york yankees essay ‘the perceived knowledge, skill, and experience of the source’ (Fogg, 2003). When people find that sources have expertise, they are likely to judge that the two war information is trustworthy and thus, in new york yankees essay the case of application essay answers a recruiting process, an organization is more likely to accept a potential candidate to fill a vacancy. This is in line with the participants’ view on expertise of candidates. The second sub-theme that appeared in the interviews was the importance of the presence of a physical image in new york yankees a posted candidate’s profile. Although an attractive and friendly, though professional photo, does not have a direct relation to the credibility of the source, the with history essays participants did indicate that adding to yankees essay, your profile a decent picture or even better a video raises the chances of being hired.

There has been no scientific research about recruitment chances and having a specific kind of photo. The participants did say that the assessment of a picture for recruitment purposes could be a controversial issue due to the arbitrariness of reviewing a person based on its looks. The third subtheme mentioned was the amount of connections a candidate has within its online network. Opinions differed on whether demonstrating excessive online connections on your profile are an advantageous feature or not. According to Guy et al, (2009) the most salient common characteristic of the SNSs is that it allows users to explicitly define their social network, i.e. the with ap european essays list of people to whom they are connected (friends, colleagues, family members, etc). SNSs are exploiting their explicit network for various features, such as LinkedIn’s recommendations. Yankees Essay? Therefore, for papers SNSs it is essay highly important to encourage its users to connect to more people and reach a more comprehensive social network. For the participants in essay two war world this study the main opinion was that having many connections means more credible information because these connections may verify the information displayed on the profile. However other participants stated an excessive amount of essay connections indicates less credibility because hardly anyone can know many hundreds of people. The fourth sub-theme that materialized from this study is how a personal brand or profile relates to the persons participation in groups and associations. An active participation may show engagement in issues the areas that have a special value to new york essay, a potential employer.

It may indicate professionalism and authority in this particular field and shampoo essays thus enhances the credibility of a candidate: see also subtheme one concerning ‘expertise’. The fifth subtheme is ‘thoroughness of a profile’. Providing correct details of new york e.g. dates, positions, career, achievements, etcetera indicate credibility. This sub-theme is pretty straightforward and relates to the assessment of detailed information on credibility, which shows that the more thorough and complete the information is, the higher the perceived credibility (Kaplan, 1971). P3: The credibility of two war a candidate’s personal brand or profile is new york furthermore enhanced if these demonstrate several essential features or characteristics. These are: a display of expertise, participation in shampoo advertisement (professional) peer groups, extensive networking, correct and immaculate online and/or written resume, representative physical picture or video. As far as medium credibility is concerned returning themes in the interviews were: the nature and style of the SNS’s, their utilizations and yankees the differences in college application information content between on the one hand online medium sources and on the other offline mediums. The participants reported major differences between the information content of essay online sites with a predominantly professional character and those of a more personal nature. They stated that profiles on LinkedIn display more professional information whereas Facebook and Twitter are sites that are chiefly used to display info on a private scale. In recruitment these two SNS styles serve different purposes: see the discussion under 4.2.2, theme 1. The study shows that info derived from different SNS’s has a crucial influence on correspondence and report pdf, the recruitment process and hence this also has an impact on new york essay, its credibility. Because of its relatively newness there is term almost no literature on the use of new york yankees private information in screening processes.

However, due to its sensitivity to base a HR decision on personal material found online it is a hot topic among the specialists interviewed and it is a crucial finding in this study. As far as this study is concerned, there were no guidelines found and it seems that it depends on term issues, the nature of the new york yankees essay company and personal beliefs and values of the recruiter. This study shows there is a need for organizations to have a policy in place on candidate screening through social media. Also, recruitment companies and HR departments should consider potential legal issues, especially those surrounding data protection and privacy. Social networking considerations should potentially be added to the standard recruitment policies in order to avoid legal issues. It might be advisable to set up best practice guidelines for the use of SNSs and align and term issues integrate these within the organization’s existing recruitment processes. This would avoid differences in candidate experience when applying for a job, no matter how they submit their application, either via email, post, company website or social media.

P4: In recruitment, the screening of social networks with a different nature contributes to credibility. But considering the new york yankees sensitivity of handling personal data displayed on some of these networks this should be done with great care. The second theme that surfaced in the medium credibility category is the conitzer thesis utilization of the medium. From the new york yankees essay interviews one can conclude that the greater the amount of users of a particular network the higher the chance of shampoo essays finding credible information since a multitude of users may acknowledge or deny this information. This conclusion corresponds with the findings in existing literature where a general lack of new york yankees gatekeeping on information on the Internet forces frequent users to engage in constant credibility verification (Stavrositu #038; Sundar, 2007). Furthermore, some SNSs, such as LinkedIn, have great credibility assessment features (e.g. a message to the company whenever a person indicates that he or she works or has worked at business correspondence the company). These features make LinkedIn as a much more credible medium than for instance Facebook which does not possess such a feedback feature. Lastly, the interviews revealed the new york importance of the different features that distinguish between online and offline mediums. . Data displayed on term papers, the Internet often deviate from their printed counterparts that can be collected through an offline medium. Essay? As pointed out in term papers issues the literature review, media consumers – in new york this case recruiters – have learned to distinguish between the various sources of online information through the experiences of using them (Flanagin #038; Metzger 2000). By developing extensive experience in screening data of candidates they have become familiar with different information delivery styles of different mediums; they have developed levels of media literacy into the norms of issues media use.

However, this study also indicates that the yankees essay combination of all online and offline information available gives recruiters the best possible chance of screening a candidate on the credibility of information supplied. Whenever recruiters access potential candidate’s social networking sites, it should be clear in college essay mind that the yankees information may not be accurate. This online available information might be written by someone else, or the name might not correspond with the actual applicant. Therefore if employers decide to use the information on SNSs for screening purposes it is advisable to inform the candidates beforehand and to treat them in this respect uniformly. In the procedure of essays recruitment, accruing data on social networks will never be able to entirely replace face-to-face contact. Thus, verifying data displayed on the Internet by asking face-to-face will continue to be a necessary instrument for the assessment of yankees essay credibility. Combining the essay answers screening of new york yankees essay SNSs with other, more traditional, forms of recruitment contributes to with essays, accessing the widest possible range of potential candidates. This will avoid any issues with not considering candidates who are less comfortable with or have a lack of access to SNSs. P5: Recruiters should always seek to verify the information on new york essay, a candidate’s SNSs through other means.

The impact of social networking sites on recruitment processes has been studied many times before. However, the help history credibility of the information a candidate has and new york essay how this impacts the screening process has never been studied before. The effects of credibility seem to essay world, be relevant. The practical and new york yankees essay theoretical contributions are discussed below. On a practical level the shampoo essays research results are of essay use to job seekers, recruiters and social networking sites.

The research gives recommendations as to how the first group can improve their personal credibility, thereby improving their personal brand and thus have a higher chance of being considered for job opportunities. The second group, recruiters, will benefit from the business correspondence writing research because the outcomes intend to give guidelines as to how one might assess credibility of online profiles. New York? Also, recruiters might benefit from the discussion this research initiated on how to deal with personal data displayed on two war world, the Internet. The third group, SNSs, receive advice through this study on how to improve their features for becoming a credible social networking medium. With this knowledge it may expand its target group by adding tools in order to improve credibility assessments. This research will contribute to the theoretical field of (online) credibility by applying the before-mentioned parameters of credibility to the screening process in job recruitment. It thereby tests its relevance and new york validity in conitzer thesis this field, as well as expands the set of ‘credibility judgements’ through a qualitative research approach. New York Yankees Essay? On a theoretical level, this research intends to contribute to the field of online information credibility in general and draws some conclusions in relation to the discipline of marketing and more especially to the subject of personal branding. College Answers? It contributes to the screening procedure of recruiters and shows the different criteria recruiters use to assess the hiring decision. 7. Further research and Limitations. Despite the new york yankees essay fascinating insights in source and medium credibility in regard to the screening process for recruiters, the results of conitzer thesis this study should be interpreted with respect to its limitations.

These limitations result in suggestions for further research. The first restriction that this study is confronted with is the limited size of the number of participants. It offers support for additional research with this set of questions with a more numerous participant pool. Such further exploration would certainly contribute to a further deepening of this research. The second limitation is the rather narrow scope of research methods employed. Rather than doing research in new york essay a setting of help ap european history essays actual, live recruitment screening and new york yankees verification processes, the research took place in an artificial setting of interviews and questionnaires. The data thus accrued were so to speak ‘second hand’ while, due to the ethical sensitivity when it comes to screening candidates, the participants might not have been completely open about two war world their operating methods and new york yankees decision-making processes. Conitzer Thesis? Future research should take this in consideration and consider using alternative methods.

Thirdly, because the current study relies on participants of new york recruitment professionals with an academic background, the external generalization of the findings could be constrained. . To what extent someone with a non-scientific view might deal with source and medium credibility on the Internet has not been looked at. Thus, future research is needed to examine whether findings on credibility on the Internet can be generalized to a wider population. Search our thousands of essays: If this essay isn't quite what you're looking for, why not order your own custom Business essay, dissertation or piece of coursework that answers your exact question? There are UK writers just like me on hand, waiting to help you. Each of and report writing pdf us is qualified to a high level in yankees our area of expertise, and essay world we can write you a fully researched, fully referenced complete original answer to your essay question. Just complete our simple order form and you could have your customised Business work in your email box, in new york as little as 3 hours. This Business essay was submitted to us by a student in shampoo order to help you with your studies.

This page has approximately words. If you use part of this page in your own work, you need to yankees essay, provide a citation, as follows: Essay UK, Essay: Social networking and recruitment . Available from: http://www.essay.uk.com/essays/business/essay-social-networking-and-recruitment/ [05-10-17]. If you are the original author of this content and no longer wish to help ap european, have it published on our website then please click on the link below to request removal: 13-09-17 - Event organisation: Merchant City festival 22-08-17 - Understanding Your Startup’s Cash Flows - NGOs – Unicef - Revenue models - Working capital - Importance of customers in an unregulated market – Parcelforce 12-08-17 - Impacts of yankees global capitalism and internationalisation of economic activity - Strategic marketing plan – Apple - Culture in two war organisations - Impact of choice of country on yankees, starting a business. We offer professional custom essay writing, dissertation writing and coursework writing service.

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